Worthington Foods Advertisement
Basic details
Background
The first newspaper advertisement for Worthington Foods appeared in the Terra Haute Tribune (Indiana) in the spring of 1947. The product advertised is Choplets, Worthington Foods' third meat analog product made of wheat grains and other vegetable nutrients. New products were taste tested at board meetings and when this product was first developed the name Choplets was suggested by twelve year old George Harding IV, whose father, Dr. George Harding III, was a board member. Choplets quickly became a successful product and were featured on the menus of dining establishments such as the Waldorf Astoria Hotel in New York, Stouffer's and on Pennsylvania Railroad dining cars in the 1940s.
